Why Plastic Free July is More Than a Hashtag

Photo courtesy of Plastic Free Campaign.

July may be nearly over, but that doesn’t mean we need to restart our single-use plastic intake.

Plastic Free July is a campaign and hashtag you may have seen on your social media feed in the past few weeks. Spearheaded by the Plastic Free Foundation, the challenge asks consumers to make pledges that will reduce their plastic use: switching to reusable water bottles, grocery bags, containers, etc.

The initiative founded in 2011 may be directed towards a particular month, but it’s intended to be the jumping off point for a more sustainable lifestyle.

One million plastic water bottles are consumed per minute globally, according to The Guardian. 90 percent of them aren’t recycled.

That number puts things in perspective, showcasing how important it is to eliminate plastic waste for the well-being of the planet and those who inhabit it.

It seems daunting and it should. But Plastic Free July has sought to make that switch easier for people to navigate.

The initial step is making the pledge via their website. You write down where you’ll be practicing it (home, work), what you